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Budget Notes <br />Paris Visitors and Convention Council <br />2007-08 <br />INCOME <br />Motel Tax: based upon the best estimate as of this date. If the income is less than expected, it will be <br />necessary to reduce the budget. <br />Other income: from the sales of souvenirs, maps, etc. <br />Tour de Paris: registration fees from the participants. <br />Visitors Guide: percentage of guide profit from ads sold by the publisher. <br />EXPENSES <br />1. Print advertising to promote Paris in general include: <br />TxDOT (Texas Highways & <br />State Travel Guide) 11,200.00 <br />ETTA 4,750.00 <br />Billboard Advertising 4,800.00 <br />TOTAL .............. $20,750 <br />2. Event Promotion Assistance is for events held locally to encourage out-of--town attendance. <br />TOTAL ......... . .... $34,000 <br />3. Visitor and convention promotion materials are so popular and well used in the solicitation and <br />servicing of groups. <br />TOTAL .............. $12,000 <br />4. Convention Promotion provides assistance to conventions held in Paris and the promotion of Paris to <br />groups for meetings such as the Chaparral Square Dance, TxDOT District Meetings, Texas State <br />Cushman & National Mustang Meets. <br />TOTAL ............... $5,000 <br />5. Arts Allocation in support of the Paris Area Arts Alliance ($10,000) and the Paris Municipal Band <br />($10,000). <br />TOTAL ............... $20,000 <br />6. Professional Association Members Dues in Texas Association of Convention and Visitor Bureaus, <br />Texas Travel Industry Association, Texas Hotel/Motel Association, Red River Valley Tourism <br />Association, Northeast Texas Tourism Association, Dallas/Fort Worth Regional Tourism Council <br />TOTAL ............... $2,700 <br />