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5/7/2009 <br />2010 Census CQre nnessages <br />. n's Sale: <br />■ Answers are protected by law and strictly confidential <br />• Information collected is used for statistical purposes only <br />• N'S May: <br />• Shortest questionnaire in Census history <br />■ About 10 easy questions, such as: name, gender, age, race, ethnicity, <br />relationship, own/rent <br />■ Will take only about 10 minutes to complete <br />• It's Important: <br />■ The census will count all residents living in the United States on <br />April 1, 2010 <br />■ The census provides a snapshot of the nation, which helps define <br />who we are <br />■ Census data directly affect how more than $300 billion per year in <br />federal funding is allocated <br />N R R L <br />5 <br />Chailenges in Achieving A <br />Ca►mplete Count <br />• Privacy Protection Concerns <br />• Ever Changing Political Environment <br />• Hyper-charged Immigration Debate <br />• Growing Diversity in our Nation's Population <br />• Reaching the Hard to Count Populations <br />. t~ N ` I t k i, R ? A ~ J <br />6 <br />. 000166 3 <br />