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Web Presence <br />Interactive Mapping and Retail 360 Dashboard <br />The Retail Coach will update, maintain, and continue to host the Paris Interactive Mapping Application <br />and Retail 360 Dashboard for the entire 12 months. These tools are currently set to go inactive in April <br />30t h , 2015. <br />Trade Show Representation <br />The Retail Coach will represent Paris at upcoming industry trade shows, including the ICSC Texas Deal <br />Making Conference — November 2015 and the ICSC Recon Conference — May 2016. <br />The Retail Coach, L.L.C. <br />4 <br />