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MARKET ASSESSMENT EXECUTIVE SLIMMARY <br />Page 3 <br />GROWTN <br />Growth in the trade area far Paris is dynamic, with a 3.63% increase in population over the <br />pasf decade to 196,983 residents and an additional 1.49% of growth and a population af <br />199,926 projected by 2015. "fhe Paris city limits population has grown 2.44% over the past <br />decade and is projected to grow another 1.30% by 2015. The trade area has a long growth <br />history, showing a 7.64% growth increase from 1990-2000. <br />Chcrrt l: Population Growth / 2010 / Paris Trade Area <br />Trade Area Population <br />205,000 <br />; <br />200.000 <br />- - <br />195,000 <br />- <br />190,000 <br />. <br />185,000 <br />- <br />z$a,oaa <br />175.000 <br />- <br />170,000 <br /> <br />165,000 <br />- <br />160,000 <br />- - <br />1990 Census <br />INCOnnE <br />2000 Census <br />2010 Estimate 2015 Projection <br />The average hausehold income in the Paris trade area is $48,343 (estimated) for 2010. Uf the <br />households in the Paris ciky limits, 34.53% have an averags annual income at or above <br />$50,000, and 70.31% are family households. Average and median incame of househoids in <br />the Paris city limits and trade area appears below in Tabfe 2. <br />Table 2: Household lncome / 20 10 <br />City Limits <br />$46,056 <br />$32,130 <br />$19,401 <br />Lamar Gounty <br />$49,326 <br />$36,897 <br />$19,942 <br />Trade Area <br />$48,343 <br />$35,460 <br />$1$,969 <br />101 <br />