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THIS AGREEMENT is made and entered into as of the day of _, 2015 by and between a <br />limited liability entity, The Retail Coach, L.L.C. (hereinafter "TRC") and the City of Paris (hereinafter "Cop"). <br />WHEREAS, COP is seeking to attract retail and retail development to Paris; <br />WHEREAS, TRC desires to provide assistance to COP with market research services, development and <br />execution of a targeted retail recruitment and development strategy for Paris; and <br />WHEREAS, the parties hereto desire to set forth their mutual understandings and agreements regarding <br />the services to be performed by TRC. NOW, THEREFORE, in consideration of the mutual covenants and <br />agreements contained herein, and other good and valuable consideration, the receipt and sufficiency of <br />which are hereby acknowledged, the parties hereby agree as follows: <br />