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15 Mr. Bray asked what if you were to do Phase I, part of Phase II or part of Phase III? Mr. Pothoff said if we are going in sequence, then it doesn't represent as much of a problem. Ms. Day stated another reason they would have to reconsider is because North Texas gave them a fee for doing all three studies. Ms. Day said they could do Phase I because it is really the beginning the foundation. Mr. Cecil said that if the Board asked them to do Phase I, or Phase I and Phase II, short of the total project; and the Project Approval Criteria and Incentive Package out of Phase III, could this be done? Ms. Day said basically those numbers for what you just said would stand alone. Now if you said it differently, they might not. What you just said pulls in everything North Texas is going to do, their numbers are going to stand. Mr. Pothoff stated he would not recommend the parameters be done without getting some type of community input and getting a shared vision established with some goals. Mr. Cecil asked for other questions, the members might have and there being none he thanked them for their presentation. Mr. Cecil stated that he wanted to bring the other board members up-to-date in connection with the telephone conversations in connection with the other two proposals. He said Mr. Shelton of the Cornerstone Group advised in his proposal he does not feel comfortable in breaking down the basic package. Mr. Cecil said in talking with the Pace Group he understood you could cherry pick any part of it. City Manager Malone pointed out the Pace Group also had an alternative plan in their RFP. Mr. Cecil pointed out on page 16 you could elect any task you wanted to and Mr. Malone agreed. Mr. Cecil stated that he feels the first thing to decide is how much the Board wants the consultant to do. After we make that decision then we can decide which is the best deal for the Board to select. After discussion, it was the consensus of Board to get the program approval parameters drawn. Mr. Cecil pointed out that in Phase III there are some items that really don't need to done now, for example the Marketing Plan is premature as well as some of the other things. He stated you almost have to do Phase I to be able to build on the other two phases. Board member Curtis Fendley stated that he felt it depended on how extensive Phase I was. Some of the business retention has already been done at the Chamber in a survey last Summer. Mr. Fendley said the Chamber may already have some information that can be used Chairman Philip Cecil asked Ms. Day and Mr. Pothoff if they were asked to do Phase I at the price of $22,000.00 the Board assumes you are going to have to dig out all this information yourself or have it done. Ms. Day agreed. Mr. Pothoff said regarding the business retention and expansion survey, he would have to take a look at specifically what the Chamber did and if there is something useful in the survey they could make an adjustment. Chairman Cecil asked for the Board's thoughts on how much of this needs to be done. The consensus of the Board was they must have the Incentive Plan in Phase III. Mr. Cecil asked Mr. Pothoff if they elected to use their proposal Phase I, Phase II, the Incentive Package alternative and the Project Approval Criteria in Phase III would we be doing is paying $22,000., plus $9,500. plus $10,000. Ms. Day and Mr. Pothoff agreed.